✔️ Hear Alison Ver Halen's top strategies for SEO and blogging in 2024!
✔️ Discover AI tools that supercharge idea generation and conquer writer's block.
✔️ Learn why your blog should come before LinkedIn or Medium for ultimate SEO success.
Catch all this and more on Digital Coffee: Marketing Brew with Brett Deister and Alison Ver Halen! ☕✨
3 Fun Facts
1. Alison Ver Halen made a significant career transition from studying English and psychology to becoming a successful content writer and SEO expert.
2. Brett and Alison shared their personal preferences for coffee and tea, adding a lighthearted touch to the discussion.
3. Alison is updating her book to include the latest AI writing tools, showing her commitment to staying current with technological advancements in content marketing.
Timestamps:
00:00 Transitioned from day job to full-time writing and marketing.
05:44 Creating podcasts and varied content types important.
08:27 Quality backlinks are crucial for boosting SEO.
11:52 Use infographics and subheadings for skimmable content.
14:30 Always research to cover all relevant content.
19:04 Sticking to one tool improves content quality.
22:48 Blogging evolved, requiring more SEO knowledge.
26:05 Know your ideal client, solve their problems.
27:46 Podcasting and blogging are easy to start.
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